Tips from Wednesday, April 22, 2009
The Small Business tips today will be about print advertising. It’s still a valuable means to promote your business!
- Newspaper advertisements are a great way to target a local population.
- Write a letter to your newspaper editor. A personal story or recommendation is your best newspaper advertisement.
- Direct mail is still effective if you're clear, concise and offer a respectable incentive along with it.
- Try yellow pages and magazines for promotions planned well in advance.
Daily Overview: Use the old, tried but true methods of print marketing in a way that addresses this instant-results society.