Local SEO & Small Business Marketing Tips

Ho Ho Hold the Holiday Perks

We've all seen the holiday-themed TV shows and movies with large, elaborate Christmas parties for employees with dinners, complimentary gifts, and the ever-so dangerous open bar. As a result of the recent economic struggle, many holiday parties are being cancelled.   A few years ago, many businesses offered employees bonuses, gifts, and holiday themed parties, as well as some perks for clients. Instead, businesses are turning to different strategies when deciding ways to thank employees and customers. According to an American Express OPEN Small Business Holiday Monitor, a survey of about 500 business owners, only 31% of business owners plan to give year-end bonuses this year, which is down from 44% last year. Additionally, only 16% will give raises, down from 30% in 2008. Almost 25% of businesses have stopped all gifts, but 28% are coming up with creative gifts, bartering, or incentives to avoid spending money. If your small business usually throws an annual holiday party, thi...

By Cheryl Sowa ยท December 03 2009 small business, economy, customers, holiday parties

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