Reveal hot spots for fellow locals, and all the while earn cool rewards! Contribute your way to a sweet EZlocal tee, or even an Apple iPad or Chromebook! [Read Full Article]
Your website is your business’s platform and the focal point of your online marketing campaign so it should be updated regularly [Read Full Article]
Customer reviews are a fundamental part of your local marketing efforts and online reputation. If you can get enough good ones, they can go a long ways. A slew of good reviews can boost both your local search ranking as well as click-through rate (CTR), which should ultimately lead to converting more customers.
90% of consumers say an online review is as important as a personal recommendation while 72% say that positive reviews make them trust a local business more.
Below is a breakdown of some of the things that our team, and other industry experts, have found to be effective tactics in building high-value customer reviews for your business.
Tips on Building Customer Reviews (in no particular order)
Politely askYou should coach your staff to notice when you have a highly satisfied customer, and to politely ask, “Would you be willing to leave us a review?” If you have the customer’s email, personally send them a link (see... [Read Full Article]
Local citations continue to be a crucial part of any comprehensive SEO strategy. Not only do citations help users to discover local businesses across a variety of online platforms, but accurate citations are one of several contributing factors to local search rankings. [Read Full Article]
With health and safety measures in place at the majority of local businesses around the country, EZlocal would like to share and promote steps being taken to deliver services in a safe and healthy manner on ezlocal.com. Businesses with policies in place related to COVID-19 measures can now claim and prominently display their Health & Safety badge on the EZlocal directory. [Read Full Article]
Introducing 10 Ways Small Businesses Are CRUSHING It During the COVID-19 Crisis, and How You Can Crush It, Too! Jim Tracy, President of EZlocal, goes in-depth! EZlocal is a leader in digital presence management helping thousands of business locations manage their local-social-website content across internet directories, online maps, social networks, and search engines. [Read Full Article]
A: Having a grand social presence anywhere is a great thing, but you absolutely need a website for your business. [Read Full Article]
There’s no denying that these are hard times for local businesses all over the country. During this time, EZlocal is committed to making sure our customers are kept updated on any developments affecting local SEO. [Read Full Article]