Focusing the Conversation: Google+ Communities

Google+ has always been quite the mystery. With seemingly limitless potential, superior functionality and tools, and a generally exciting platform for users to connect, the search engine giant has somehow failed to attract the attention and reputation that many believe it should have. It’s no secret that with the launch of Google+ the company was attempting to claim its piece of the social media pie, but the problem was no real reason to invest the time and effort required in building a successful account. Facebook has the “keeping in touch with friends” angle, Twitter nailed the lightning fast, instant information idea, and Pinterest is the place for sharing interesting ideas, photos, and recipes. Instagram allows the average user to play photographer, and Linkedin is the go-to business portal. There is a common theme among all these successf... [Read Full Article]