Tips from February 3, 2010 The Small Business tips today discuss common social media mistakes.
Incomplete Profile: People won't know who you are or be able to find things in common to make a connection or network.
Fake Friending/Following: One way relationships on social media is an awful way to network. Create a two way relationship with REAL people that you want to get to know.
Selling by Spamming: Bombarding your business pushes customers away. No relationship? No clients. Connect first, promote later.
Lack of Measurement: You need to measure so your business doesn't put time & energy in campaigns that are failing.
Daily Overview: Creating one way relationships is the biggest mistake businesses in social media make. Avoid this by an active profile, creating two way relationships, and gauging what works.
By Cheryl Sowa ยท February 03 2010
small business tips, small business, social media, follow