Management and Operations 21st Century Career Development and Its Implications for Learning and Development There has been a significant change between what career development means in the 21st century and what it meant when our parents' generation, or even when my fellow Boomers, entered the workforce. ManageSmarter.com Management and OperationsFirst Lady Michelle Obama Promotes Work/Life BalanceDuring her visit with 400 employees, Obama touched on an issue that has been central to her professional life—simultaneously managing the demands of home and the workplace. Workfor...
By Cheryl Sowa · January 19 2010
small business brief, small business, online, target
Let’s face it; to survive you have to market your business. That means reaching the right audience, those who have an interest in the kind of products you are selling and making the pitch. That is pretty self-evident as far as it goes. We have word of mouth, ads on traditional mass media outlets such as TV, radio and print; and now there is Internet marketing, with its search engine optimization, pay-per-action ads and social marketing, that reaches people not just across town but around the world. The technology used to reach these potential customers is powerful, flexible and becoming more useful and expansive each day.
However, technology moves a great deal faster than either law or ethics. This has been the case, for example, with physics (nuclear technology), and biology (cloning, stem cell research), and it is certainly the case with Internet technology, especially when it comes to the subject of targeted advertising and its effects on privacy.
H...
By Charles M Cooper · June 26 2008
marketing, target marketing, target, Advertising
