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Third-Party Cookies have been a mainstay of digital marketing in the modern age, despite privacy concerns about tracking and storing data on users. Last month, Google announces they are here to stay despite their promise four years ago that they would be making them obsolete. Read about what this could mean for the future of digital marketing below.
By Matthew Wells · August 22 2024 cookies, google, marketing, digital
Video marketing has become an essential tool for small businesses to engage with their audience and promote their brand. With the rise of short-form content platforms like TikTok, Instagram Reels, and YouTube Shorts, creating and sharing video content that reaches a large audience has never been more accessible. Here are our tips on making compelling video content and utilizing social media platforms to promote your small business at a low cost.
By Matthew Wells · June 18 2024 video, marketing, online marketing, TikTok
Networking has evolved beyond traditional face-to-face interactions to include online platforms and social media. Read about how to best take advantage of online networking for your business below!
By Matthew Wells · April 16 2024 networking, small business, marketing, social media
If you thought it was hard to recognize scams before, the advancement of A.I. Technology has increased that tenfold. Read about how scammers are utilizing A.I. to try and take your money, including creating "lawyers" who don't exist.
By Matthew Wells · April 11 2024 scam, scammers, Copyright, small business
As the seasons change, it's the perfect time to give your brand a digital refresh. From updating your website and social media profiles to creating engaging content and leveraging online tools, we'll guide you through the process of revitalizing your brand for the new season.
By Matthew Wells · March 14 2024 spring, website, social media, marketing
From green-themed promotions to Irish-inspired menu items, we've got you covered. Don't miss out on this golden opportunity to boost your sales and engage with your audience this St. Patrick's Day!
By Matthew Wells · February 21 2024 marketing, holiday, st patricks day, st pattys
Holidays and the seasons surrounding them like Halloween are always fantastic chances to use your imagination to create new and exciting advertisements and products. Read our tips on how to make the best of the season!
By Matthew Wells · October 17 2023 small business, halloween, fall, tips
We all know our social media presence is important - but sometimes it is easy to forget just how much one post can impact your business. Read about the inspiring story of a 1920's small business gone viral, Lexington Candy Shop.
By Matthew Wells · October 17 2023 small business, social media, Viral, Influencer
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