Local SEO & Small Business Marketing Tips

Small Biz Tip: Training: Planning

Tips from October 19, 2009 The Small Business tips today discuss what to plan for when training new employees. Instructors: Have someone who's qualified and engaging do your training; they'll give good information and if they're engaging they'll hopefully be a memorable speaker. Materials: Have books, tools, pens and paper ready in advance. Make it so that trainees only have to worry about subject matter! Space: Choose a space that is quiet, comfortable, and promotes learning. Try a conference room or extra office. Timing: Outline who is talking when about what materials. Include breaks and time for a Q&A session. Daily Overview: The success of training new employees really revolves around how prepared you are. Plan ahead!

By Cheryl Sowa · October 21 2009 small business tips, small business, training, employees

Small Biz Tip: Executing a Promotional Event: Planning the Event

Tips from September 1, 2009 The Small Business tips today discuss Executing a Promotional Event: Planning the Event Select a time, date, and location that will best accommodate your target guests. Unless your business restricts the goals of your event, your business is a great host location. Book the entertainment, create the sale, or decide on a prize give-away. Make sure that whatever is going to take place at your event is confirmed and set to go. Train your chosen employees to work the event. Demonstrations of products or services, cleaning, or even to be friendly knowledgeable faces. Your workers are your best promoters so use them to help out! A cheap possibility to food and drinks is asking local businesses to donate or discount their prices for your event. They will be able to be recognized by guests and in turn your guests will appreciate the hospitality. Daily Overview: Select a guest accommodating...

By Cheryl Sowa · September 01 2009 small business tips, small business, location, products

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