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The People's Stimulus Plan


Government, Politics and the Economy

The People's Stimulus

It's not what Congress or the President had in mind, but towns are using $2 bills and "buy local" promotions to launch their own stimulus efforts to keep local merchants in business.

Obama and the Entrepreneur: The Story Behind the Photo

When President Obama made his way out of a town-hall event, there was one persistent small business owner pressed him on the issue of taxes.

Government Spending Masks Sharp Fall in Consumer Spending

The US economy shrank at a better-than-forecast 1% annual pace during the second quarter of 2009 as a rise in government spending masked a steep drop in consumer spending.

Management and Operations

Reach Peak Performance with a Competitiveness Audit

It’s more important than ever to ensure your company remains competitive, that it is operating at peak productivity. An audit can help you determine this and you can get started by asking your employees two simple questions.

Your Online Reputation: Develop a Social Media Policy and Think Before You React

You can avoid a great many headaches, legal and otherwise, if you develop a sound social media policy for your company and then, if something untoward does happen, think before you act.

Legal Issues

Should You Form An LLC or Incorporate When Taxes Rise?

Small Business Editor Colleen DeBaise answers a reader's question about business types as they relate to taxes and her answer may surprise you.

Buying Another Company's Assets? Look out for Liabilities

Your company is in good fiscal shape and you think this might be the time to snap up the assets of a failed company, at fire sale prices, of course. Just be sure you do it right so you don't snap up that company's liabilities as well.

Taxes and Financial Issues

Starting Up: 7 Tax Tips For New Small Businesses
Many people have turned their career woes into business startup opportunities. If you are one of those people, consider these seven startup tax tips to keep yourself out of trouble with the IRS.

Technology Issues

The Ford Transit Connect

Here it is: a compact cargo van that really performs and, if properly optioned, could just about serve as the family bus.

Health, Benefits and Labor Issues

The Healthcare Debate: Lobbying Groups and Companies Raise the Stakes

Federal records reveal how several prominent employers and their lobbying groups increased their lobbying budgets in the second quarter of 2009. It is believed that the spike in spending targets the national healthcare reform agenda.

Dealing with Disruptive Professionals

They may be brilliant, they may be essential to your company, but disruptive employees are costly in ways other than salary and they can even lead to legal problems. Here is how to deal with them.

Branding, Sales and Marketing

The Dark Side of Branding

Why do advertisers still do "branding"? According to Augustie Fou, it's probably because they're trying to drive sales, not realizing that branding as it is done today is irrelevant, ineffective, irritating, and impotent.

Sales: Cost vs. Worth

You have made your pitch and then the potential customer asks that all-important question, “How much does it cost?” If you get a little nervous at this point, maybe you need to establish the worth of the product or service you are selling before discussing the cost.

B2B Marketing: Untapped Potential

At last month's MarketingProfs B2B Forum in Boston, Bob Collins put this question to some of the attendees: "What do you see as number-one untapped marketing opportunity for business-to-business marketers today?" Check out their answers