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Video marketing has become an essential tool for small businesses to engage with their audience and promote their brand. With the rise of short-form content platforms like TikTok, Instagram Reels, and YouTube Shorts, creating and sharing video content that reaches a large audience has never been more accessible. Here are our tips on making compelling video content and utilizing social media platforms to promote your small business at a low cost.
By Matthew Wells · June 18 2024 video, marketing, online marketing, TikTok
Being a small business owner offers a level of freedom you can't get when working for someone else. You are your own boss, setting your own schedule and making decisions that impact your business directly. However, this freedom also comes with unique challenges, particularly when it comes to managing work-life balance. Learn about our tips to manage your work-life balance as a small business owner here.
By Matthew Wells · May 15 2024 small business, work, life, work life balance
Scrolling on Facebook, you used to be bombarded with your second-cousin's brother's wedding photos. Nowadays, it's hard to get more than five posts deep without encountering A.I. generated posts used to drive engagement. Read about the bot farms that are taking Facebook by storm and how to pick out A.I. posts here.
By Matthew Wells · May 15 2024 facebook, social media
Networking has evolved beyond traditional face-to-face interactions to include online platforms and social media. Read about how to best take advantage of online networking for your business below!
By Matthew Wells · April 16 2024 networking, small business, marketing, social media
If you thought it was hard to recognize scams before, the advancement of A.I. Technology has increased that tenfold. Read about how scammers are utilizing A.I. to try and take your money, including creating "lawyers" who don't exist.
By Matthew Wells · April 11 2024 scam, scammers, Copyright, small business
As the seasons change, it's the perfect time to give your brand a digital refresh. From updating your website and social media profiles to creating engaging content and leveraging online tools, we'll guide you through the process of revitalizing your brand for the new season.
By Matthew Wells · March 14 2024 spring, website, social media, marketing
Even though you know being listed on online directories is a great thing for your business, sometimes it can feel that the benefit isn't always obvious. After all, who still checks Yellow Pages? Read about how being on these directories helps you rank higher in the places you care about most here.
By Matthew Wells · March 12 2024 Directories, google, seo, ranking
From green-themed promotions to Irish-inspired menu items, we've got you covered. Don't miss out on this golden opportunity to boost your sales and engage with your audience this St. Patrick's Day!
By Matthew Wells · February 21 2024 marketing, holiday, st patricks day, st pattys
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