Business blogs are great. Not only do consumers get information on company's marketing campaigns, successes, and industry news, but also insight on the company itself. Blogs used correctly will draw people in, and create a great business-customer relationship. Those blogs which fail at creating this relationship and are used incorrectly could prove detrimental to your business. There are a few simple things that your business blog can do stop your blog up for business failure. Do you want to run your business into the ground?
Don't Include RSS Feeds
"Who cares about making it convenient for those who are following you? If they want to find your blog, they will. What's the use for an RSS feed?" RSS feeds are a great way for your loyal readers to receive updates immediately each time your blog is updated. These people could include employees, customers, potential customers, competitors, or random people on the internet looking to gain in...
By Cheryl Sowa · March 22 2010
small business, blog, business, rss
Tips from March 15, 2010 The Small Business tips today discuss different types of blog posts to attract visitors and receive comments.
Competitions - Read: FREE GIVEAWAYS. Encourage people to comment on your blog to interact, share ideas, or discuss your post, and offer a giveaway for the most insightful comment.
Interesting/Quirky Information - Share a unique story or interesting link on your blog, and discuss. Ask your readers if they've heard of your information/link. Encourage a discussion.
Debate - Pose two debating topics or opinions to your readers, and let the comments fly. State the facts for each, and again, ask your readers what they think.
Lists & Resources - If you are posting a good amount of information with links and resources for your followers, your readers will comment with compliments, or with their own suggestions. For those resources you include, email them to inform them you are including them on your blog. They will mo...
By Cheryl Sowa · March 16 2010
small business tips, small business, blog, information
Management and Operations Marketing Lowdown: Five Steps To Better Retail Displays A recent poll asked average Americans which of their five senses they would least be willing to lose. The result? Overwhelmingly, the eyes have it. But before we can learn anything with our eyes, we must be interested enough to look. Our attention must be captured. ManageSmarter.com Management and OperationsManaging the Direct Marketing Supply ChainA direct marketing offer can reach its potential customers through print mailings, e-mail blasts, Website offerings, television advertising, Internet...
By Cheryl Sowa · January 13 2010
small business brief, marketing, marketing, small business
