Local SEO & Small Business Marketing Tips

Tis the Season....Already

It's the second week of November, and the local mall has Christmas trees up, lights strung through landscaping, wreaths hung on doors and parking garages, and holiday music on the radio. The holiday commercials are out in full force, with family in sweaters sharing smiles and love, extraordinary deals on popular gifts, and children that can't wait to gather around the tree to open presents on Christmas morning.  Whether you like it or not, the holiday season is here. Retailers, in essence, control the start of the holiday season. Typically, the "official start" to the holiday shopping season is the day after Thanksgiving, commonly known as Black Friday. Some stores have even had their holiday displays up since November first! Black Friday is a holiday all by itself, as stores have outrageousdoorbusters , ginormous savings on popular items, and deals you can only get once a year. In recent years, the holiday shopping season has been pushed back, leaving retailers and consumers adjusting...

By Cheryl Sowa · November 17 2009 marketing, small business, consumer, holidays

Consumer Confidence Soars

Government, Politics, and the Economy Consumer Confidence Soars A step towards the right direction, consumers are now looking positively towards the future in regards to spending, housing, employment, and the economy.  CNNmoney.comManagement and Operations3 Vital Business Lessons from Tiger Woods' PGA LossThe big upset of Tiger Woods losing the prestigious PGA tournament has not only created a buzz in the sports world, but in the business world as well. See how Woods' loss translates into business lessons. BusinessKnowHow.comManagement and Operations

By Cheryl Sowa · August 25 2009 small business brief, marketing, small business, confidence

Big Idea Solutions for Big Problems Facing Small Businesses

Health Insurance For over twenty years, the biggest problems that small businesses have had to face is the cost of health insurance. Over 56% of small business owners in the survey classify the problem as a critical. Although the costs of health insurance are high, there are some ways to guarantee the best insurance for your buck. Research Your Options Research, research, research! Knowledge is crucial for finding an affordable and beneficial health insurance for small businesses. Putting in the time to research, discuss, and choose a health insurance plan is imperative. The more time you invest, and the more brokers you consult, the better your chance of finding the best coverage for the lowest price. Discuss insurance companies with other small business owners, your doctor, and others you trust who can give you valuable information. Finally, while researching, beware of fraud. Check for licenses and other pertinent records including c...

By Cheryl Sowa · June 11 2008 taxes, health insurance, consumer

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