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At EZlocal, every newly-claimed, free business listing is cycled through our homepage. A few minutes ago I noticed that BP’s corporate offices in Houston, TX had claimed their free business listing. Of course, I was immediately suspicious; BP is far too busy dumping oil into the ocean to have time to claim their EZlocal profile. Sure enough, their profile had been hijacked: We had to delete the profile (quality control and such), but it was too funny to lose forever. Here is the full size image the prankster uploaded:
By Jorge Cordova · April 30 2010 free business listing, ezlocal, oil spill, poor sticky bird
Update 02/01/2013: Google has since updated their review content guidelines to prohibit review stations and giving customers free gifts or discounts for leaving reviews. This article was written prior to the change and may provide information that is no longer relevant or considered a best practice. Small businesses are in a unique position to truly benefit from customer reviews. Chains are pretty well locked into their branding and there tends to be very little differentiation city-to-city and state-to-state. They will build reputations for being consistent and predictable, but rarely break through to extraordinary. However, small businesses are unencumbered by these expectations; small businesses have the opportunity to make a name for themselves as some...
By Jorge Cordova · March 02 2010 reviews, yelp, google, ezlocal
The furthest point you can get away from a McDonald's in the contiguous US is in South Dakota, where you can be 107 miles away.
By Tim Scheer · September 22 2009 mcdonalds, fast food, ezlocal
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