Local SEO & Small Business Marketing Tips

Small Biz Tip: Forecast the Future of Your Sales

Tips from June 19, 2009 The Small Business tips today will discuss forecasting the future of your sales. Predict your future sales based on a realistic scale.  Project your weekly sales within the first few months, as well as monthly sales for the year. Develop customer profiles and predict what other types of consumers you can sell to.  Look up demographics and the target market to get an idea of whom and where to sell to. Revisit your annual sales plan.  Check your progress of your plan and make any necessary revisions to stay on track with your budget and sales.  Develop a plan or strategy in case your sales predictions completely miss what you are projecting.  This way, your business is prepared to handle not generating enough income due to lack of sales. Daily Overview: Sales predictions are a good way to set goals for the future. They are also a way keep your business o...

By Cheryl Sowa · June 19 2009 small business tips, small business, sales, tip

Small Biz Tip: Supporting Your Sales Staff

Small Biz Tip: How to Support Your Sales Staff Tips from June 15, 2009 The Small Business tips today will be about supporting your sales staff. Reiterate your company’s products and services to the sales representatives.  Keep your sales team up to date in every single way to help potential customers. Develop an annual sales plan.  Include sales and profit goals, as well as plans for the future to increase sales to new customers.  Implement the plan, and make changes to it as necessary. Offer incentives for your sales representatives.  Giving the top seller days off or allowing them to leave early will boost productivity and encourage record breaking sales. Support your sales team when they lose a sale.  Instead of watching them be frustrated, help them channel their energy into making their next sale successful. Daily Overview: Support your sales staff. They are the dr...

By Cheryl Sowa · June 15 2009 small business tips, small business, sales, motivation

Small Biz Tip: Online and Worth of Mouth Marketing

Tips from Tuesday, April 21, 2009 The Small Business tips today will be about Online and Word of Mouth Marketing. Great ways to reach a growing audience that isn't just local. Start with a website, a strong backbone, keyword saturation and a high ranking in search engines. Offer an email newsletter. Provide a consistent value that offers expertise and discounts. Place internet ads: text or graphic: static or dynamic. Try placing with Google or specific niche sites. Explore social networks and networking specific for businesses. It's a marketing / networking tool, not just sell sell sell. Daily Overview: Combine your online marketing efforts to give extra strength and roll them out so that they all work together.

By Kim Fenolio · April 21 2009 small business tips, marketing, small business, online

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