Local SEO & Small Business Marketing Tips

Small Biz Tip: Holiday Marketing: Customer Service

Tips from November 13, 2009 The Small Business tips today discuss the importance of customer service in your holiday marketing. Hire additional help if you know you are going to be busy. Many students are looking for seasonal work; attempt to reach out to them. Make sure you've updated your voicemail to include any special holiday hours. Consider adding weekly promotions to the recording! Reiterate the importance of great customer service, especially the holidays. SMILE! It's the simplest way to bring cheer and joy to customers. Have a holiday meeting with your staff. Go over the holiday promotions and what they'll need to know to help customers more efficiently. Daily Overview: Boost your customer service during the holidays: hire extra help if you need it, smile a lot and make sure all of your staff is on the same page and are aware of your holiday promotions.

By Cheryl Sowa · November 13 2009 small business tips, small business, customer service, how to

10 Things You Can Do in the Next 60 Days to Market Your Business and Close More Sales

Government, Politics, and the Economy Economy Jumps 3.5 Percent to Largest Growth in Two Years Consumer spending, exports and investments experience greatest gains. ManagerSmarter.comManagement and OperationsSmall Shops Make Big Play for Holiday ShoppersMerchants roll out Christmas wares weeks in advance to lure customers away from large discount retailers. WSJ.comManagement and Operations

By Cheryl Sowa · November 03 2009 small business brief, marketing, small business, economy

Forget Your Big Idea. Be Simple.

Government, Politics, and the Economy Retail Sales Rebound Into Xmas as Shares Show Consumer Not Dead From the recent spike in sales, it's beginning to look a lot like the retail holiday season will be happier than predicted. Bloomberg.comManagement and OperationsWhy Unemployed College Grads Should Channel Their Inner Entrepreneur Recent college graduates who are unemployed should think about taking to their entrepreneurial skills and start their own business. BusinessKnowHow.comManagement and Operations

By Cheryl Sowa · October 20 2009 small business brief, online, retail, customer service

Earth Day 2008

A Little Perspective It began in 1970, on April 22nd, to be precise. It was the first Earth Day here in the United States and while it took the country by storm, kick-starting an environmental movement that is with us to this day, it also took the American political establishment by surprise. In fact, during the 1968 presidential race between Richard Nixon and Hubert Humphrey, the environment was little more than a campaign throw-away. John C. Whitaker was there and as Nixon's Cabinet Secretary (1969); associate director of the White House Domestic Council for environment, energy, and natural resources policy (1969-1972); and Undersecretary of the Department of the Interior (1973-1975), he saw it all. In an article for the July/August 1988 edition of the EPA Journal, Whitaker wrote: When President Nixon and his staff walked into the White House on January 20, 1969, we were totally unprepared for the tidal wave of public opinion in favor of c...

By Charles M Cooper · April 22 2008 environment, history, earth day, how to

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