A website is a perfect way to showcase your business online. Whether you are a restaurant, bakery, or landscaper, your small business needs a presence on the web. Your website will be the first thing potential customers see when they search for your services. You need to be where they’re looking – on the internet. There’s no better time than now to get started and make sure that your company has a quality website.
By Carmen Salerno · March 29 2022
website, google, seo, email marketing
Reveal hot spots for fellow locals, and all the while earn cool rewards! Contribute your way to a sweet EZlocal tee, or even an Apple iPad or Chromebook!
By Dave Cosper · September 17 2021
contributor program
Your website is your business’s platform and the focal point of your online marketing campaign so it should be updated regularly
By Richard Ambrose · July 21 2021
website, google, seo
Customer reviews are a fundamental part of your local marketing efforts and online reputation. If you can get enough good ones, they can go a long ways. A slew of good reviews can boost both your local search ranking as well as click-through rate (CTR), which should ultimately lead to converting more customers.
90% of consumers say an online review is as important as a personal recommendation while 72% say that positive reviews make them trust a local business more.
Below is a breakdown of some of the things that our team, and other industry experts, have found to be effective tactics in building high-value customer reviews for your business.
Tips on Building Customer Reviews (in no particular order)
Politely askYou should coach your staff to notice when you have a highly satisfied customer, and to politely ask, “Would you be willing to leave us a review?” If you have the customer’s email, personally send them a link (see...
By Edward Hokinson · June 22 2021
reviews, reputation, gmb
Local citations continue to be a crucial part of any comprehensive SEO strategy. Not only do citations help users to discover local businesses across a variety of online platforms, but accurate citations are one of several contributing factors to local search rankings.
By Dave Cosper · May 21 2021
local, seo, listings distribution, free business listing
With health and safety measures in place at the majority of local businesses around the country, EZlocal would like to share and promote steps being taken to deliver services in a safe and healthy manner on ezlocal.com. Businesses with policies in place related to COVID-19 measures can now claim and prominently display their Health & Safety badge on the EZlocal directory.
By Dave Cosper · November 18 2020
zuluz, health, safety, badge
Introducing 10 Ways Small Businesses Are CRUSHING It During the COVID-19 Crisis, and How You Can Crush It, Too! Jim Tracy, President of EZlocal, goes in-depth! EZlocal is a leader in digital presence management helping thousands of business locations manage their local-social-website content across internet directories, online maps, social networks, and search engines.
By Jim Tracy · August 10 2020
small business, local, website, social
