Management and Operations 21st Century Career Development and Its Implications for Learning and Development There has been a significant change between what career development means in the 21st century and what it meant when our parents' generation, or even when my fellow Boomers, entered the workforce. ManageSmarter.com Management and OperationsFirst Lady Michelle Obama Promotes Work/Life BalanceDuring her visit with 400 employees, Obama touched on an issue that has been central to her professional life—simultaneously managing the demands of home and the workplace. Workfor...
By Cheryl Sowa · January 19 2010
small business brief, small business, online, target
Management and Operations Marketing Lowdown: Five Steps To Better Retail Displays A recent poll asked average Americans which of their five senses they would least be willing to lose. The result? Overwhelmingly, the eyes have it. But before we can learn anything with our eyes, we must be interested enough to look. Our attention must be captured. ManageSmarter.com Management and OperationsManaging the Direct Marketing Supply ChainA direct marketing offer can reach its potential customers through print mailings, e-mail blasts, Website offerings, television advertising, Internet...
By Cheryl Sowa · January 13 2010
small business brief, marketing, marketing, small business
Management and Operations“Enlightened” Profit. A Better Way To Build A Business.Values are the key to building value. More and more of today’s CEO’s now see a three tiered metric of profit as essential to building a strong and sustainable company. TheWisdomGuy.comManagement and OperationsWhen Bad Things Happen to Good Business Owners and EntrepreneursStuff happens. As a business owner and entrepreneur, the more successful you become, the more you open yourself up to criticism, negative feedback or just plain being attacked. BusinessKnowHow.com Management and Operations
By Cheryl Sowa · December 15 2009
small business brief, marketing, small business, small business
As technology advances, many aspects of business advance as well. Websites are better designed, advertisements are presented in new mediums, and marketing strategies change. This means that consumers are reached in more new ways than ever before. With immediate information available, it is important to have a strategy for marketing which gives your business an edge over the competition. It is crucial to understand your customers and their needs in order to completely understand exactly what a target audience is.Businesses' marketing strategies are built around the core objectives, values, vision, and goals of the organization. No matter how exceptional and outstanding a product or service is, there will be no success without the proper marketing. Furthermore, businesses cannot properly market without having product placement, promotions, or competitive pricing without knowing their consumers. Knowing your target audience is the solution!Define Your Targe...
By Cheryl Sowa · December 04 2009
small business, technology, organization, target audience
Government, Politics, and the Economy
U.S. Stocks Extend Global Rally on Retail Sales, APEC Pledge U.S. stocks added to a global rally, sending the Standard & Poor’s 500 Index to a 13-month high, after retail sales increased more than forecast and Asian government leaders pledged to maintain economic stimulus spending. Bloomberg.comThe Economy6 Steps for Surviving the RecessionThe news today just is not very good. Every time we think we are on the upside of the downturn, we get thrown for another loop, hit with another tax, told it will be just a few more months before all this turns around. BusinessKnowHow.com...
By Cheryl Sowa · November 17 2009
small business brief, small business, economy, economy
Government, Politics, and the Economy
Can Main Street Catch Up with Wall Street? The Dow is up and many economists see an end to the recession. Try telling that to the rising ranks of those losing their jobs and houses. BusinessWeek.com Management and OperationsWhy Change is Necessary: Is Temporary Insanity Keeping You From Growing Your Small Business? Successful people, and businesses, recognize the need for change early. They embrace it. And they go looking for it. BusinessKnowHow.comManagement and Operations
By Cheryl Sowa · October 27 2009
small business brief, marketing, small business, email
Government, Politics, and the Economy
U.S. Economy: Service Industries Grow for First Time in a Year
Thanks to the emerging recovery in housing and factories, service industries in the United States expanded in September for the first time in a year. Bloomberg.comManagement and OperationsAnchor Your Networking with Strong Relationships Your corporate associations are important to keep your business striving during these tough economic times. Entrepreneur.com Management and Operations
By Cheryl Sowa · October 06 2009
small business brief, small business, economy, internet
Tips from October 2, 2009 The Small Business tips today discuss the technological advances with phones for business.
Smart Phones (Blackberry & iPhone) have email & Internet sent to their phone. Very helpful for small businesses on the go.
iPhones have apps for the small biz owner to track finances, purchases, & more on the go. http://bit.ly/4xOo2l
The Google phone even has a barcode scanner that allows you to compare your prices to that of your competition.
Keep the landline: it's the only guaranteed way to track where 911 calls originate in case of an emergency.
Daily Overview: Explore your needs when considering mobile phones. Find something to complement your business and goals.
By Cheryl Sowa · October 02 2009
small business tips, small business, google, technology