In the NewsCybercriminals Target Local GovernmentsA new trend has local governments on guard: global computer hackers stealing their money.Legal IssuesSenate May Take Up Another Pay Bill Before End of TermProponents say the bill would help women pull even with men in compensation levels, asserting that women make only 77 cents for every dollar that men earn. The issue takes on more urgency during a recession, they say, because women are the sole breadwinners in many households. Economy
By Cheryl Sowa · March 16 2010
small business brief, small business, economy, economy
Tips from January 25, 2010 The Small Business tips today discuss marketing to Generation Y via social media.
Generation Y is always online, always connected, and always involved. Their primary form of communication is online and they would rather connect with each other through gadgets than in person.
Gen Yers are heavily into Facebook and MySpace. They update their page frequently and visit these pages often. This is where to start when targeting Gen Yers in social media.
Chat rooms are another place that Gen Yers are found. They communicate frequently online via computers or other gadgets, like a cell phone. Chat rooms are a great place to get Gen Yers buzzing about your product or service.
Gen Y is the first generation to grow up with social media and the Internet at their fingertips. They know the Internet the best. Gen Yers hate being sent garbage email, spam tweets, or Fa...
By Cheryl Sowa · January 26 2010
small business tips, internet, social media, gen y
Management and OperationsIdentify New Consumer NormsThe recession has changed how customers shop, possibly forever. Entrepreneur.com
Management and Operations Resolving Employee Complaints Before They Hit the Internet The question is what to do about employee complaints about the workplace. It's more than a matter of damage control. Trying to repair the harm to internal morale, recruitment efforts, and corporate reputations after the fact is not as effective as preventing the damage in the first place. ManageSmarter.com Management and Operations
By Cheryl Sowa · January 26 2010
small business brief, marketing, small business, economy
Great customer service has become much more important to businesses with the popularity and increased influence that the internet now has. The internet provides an instant outlet for customers to rant or rave about a specific product, service, or business. Though not just for consumers, the internet has made providing customer service a lot easier for a business. So, what do you need to be aware of when coupling the internet with your customer service? What kind of options should you be looking for? How exactly can you provide customer service? Let's take a look.
Accessibility 24/7/365 - At the very least you should have a website that has your business name and information on it. What you must keep in mind is that this then puts your business out there for consumers to access any time and any day of the year. Make sure you have a phone number, address, and hours of operation on your homepage in a place that all visitors can see. This wa...
By Cheryl Sowa · October 14 2009
small business, internet, customer service, social media
Government, Politics, and the Economy
U.S. Economy: Service Industries Grow for First Time in a Year
Thanks to the emerging recovery in housing and factories, service industries in the United States expanded in September for the first time in a year. Bloomberg.comManagement and OperationsAnchor Your Networking with Strong Relationships Your corporate associations are important to keep your business striving during these tough economic times. Entrepreneur.com Management and Operations
By Cheryl Sowa · October 06 2009
small business brief, small business, economy, internet
Government, Politics, and the Economy U.S. Stocks Advance, Extending Global Rally, as Dollar Weakens The global rally is predicted to stick around, as the dollar fell, while oil and copper advanced and Treasuries were little changed. Bloomberg.comManagement and OperationsTen Tips to Help Create More Time in Your DayHave a problem with time management? Learn how to earn the most out of your time, and even add more time to your day to get more accomplished. BusinessKnowHow.com Management and Operations
By Cheryl Sowa · September 22 2009
small business brief, marketing, internet, branding
Government, Politics, and the Economy Consumer Confidence Soars A step towards the right direction, consumers are now looking positively towards the future in regards to spending, housing, employment, and the economy. CNNmoney.comManagement and Operations3 Vital Business Lessons from Tiger Woods' PGA LossThe big upset of Tiger Woods losing the prestigious PGA tournament has not only created a buzz in the sports world, but in the business world as well. See how Woods' loss translates into business lessons. BusinessKnowHow.comManagement and Operations
By Cheryl Sowa · August 25 2009
small business brief, marketing, small business, confidence
Government, Politics and the Economy
Entrepreneurs on Obama
According to a new survey, entrepreneurs are willing to give the President time to fix the economy, but many have serious questions about the wisdom of his policies. BusinessWeek.com
Ownership, Management and Operations
12 Steps to Upgrade Your Business
To grow, for your business needs needs to evolve, you need to be able to see where things can be improved and address those areas. Here are a dozen things you can do today to make that happen. SmallBizTrends.com
By Charles M Cooper · June 22 2009
small business brief, marketing, small business, economy
