Government, Politics and the Economy
Small Business Groups: Cut Payroll Taxes to Help Small Business
A plan under consideration by the White House to redirect TARP money from the financial industry to the small-business sector is getting a lukewarm reception from small-business advocacy groups who say that a payroll tax break could bring faster relief to struggling entrepreneurs. WSJ.com
CreditSights: CIT May Need as Much as $6 Billion to Avoid Bankruptcy
CIT Group Inc., the troubled 101-year-old small business lender, may need as much as $6 billion to avoid bankruptcy after the government refused to give the firm another bailout. Bloomberg.com ...
By Charles M Cooper · July 16 2009
small business brief, marketing, small business, economy
Tips from July 15, 2009 The Small Business tips today are about using your Gmail account for Google Documents to create publications.
Collaborate: Google Docs enables the online sharing of files between people to collaborate & edit in real time for all to see.
Communicate: chat with other collaborators while editing a spreadsheet to discuss your real time edits online.
Coordinate: save your Google Docs to your account for safekeeping on the Internet, or export copies into different programs for editing offline.
Convenience: create various documents, spreadsheets, & presentations with templates to avoid formatting & readjusting.
Daily Overview: Create, collaborate, communicate, coordinate all with the convenience of and ease of Google Docs.
By Cheryl Sowa · July 15 2009
small business tips, google, gmail, google documents
Viral videos are all the craze these days, with online marketers putting out videos they hope will raise brand awareness and set consumers beating a path to the store, but come on, Microsoft! Does it have to get this viral? At some point, you have to think about what your marketing efforts are going to do to your brand.
So, now that you have seen it, let me ask you a question. Assuming that you are not Firefox, Chrome, Opera, or Safari aficionado; based on this poor woma...
By Charles M Cooper · July 15 2009
small business, microsoft, online marketing, viral video
I may have been wrong. I was all worried about President Obama’s cap-and-trade energy policies being the death of small businesses. After all, his scheme would raise energy prices across the board, spur inflation as the energy costs for all stages of production and distribution were all factored into the prices of both raw materials and finished products while vendors had their own energy costs to add as well. Never mind the increased energy costs that consumers would face. All in all, it’s a 5-star recipe for economic disaster and increased unemployment as jobs and capital flee to more tax-friendly places; but it has nothing on Obama’s healthcare reform measures.
Sure, we have a problem when it comes to the uninsured. Paying for their medical care drives up the costs for everyone else. OK, I get that. What I don’t get is the idea that instead of simply giving these 46 million people health insurance, you have to socialize the entire American medical estab...
By Charles M Cooper · July 15 2009
small business, taxes, healthcare reform, surtax
Government, Politics and the Economy
Mobius: Derivatives and Stimulus Money May Trigger New Financial Crisis
According to Templeton Asset Management Ltd.’s Mark Mobius, a new financial crisis will develop from the failure to effectively regulate derivatives and all the extra global liquidity from the government's stimulus spending. Bloomberg.com
Survey: Small Business Optimisim Slips, Expect Slow Recovery
The NFIB's monthly index of small business optimism slipped one point to 87.9 last month. It had gained 7.9 points since March, indicating a view the the economy was stabilizing. FoxBusiness.com
By Charles M Cooper · July 15 2009
small business brief, marketing, small business, economy
Tips from July 14, 2009 The Small Business tips today are about small businesses using Gmail: a free, easy, and efficient email solution.
Email Search: type in even a vague idea of what you’re looking for in the search bar & Gmail will find it for you.
Organize: labels (like folders) allow you to mark and filter different emails of your choosing. You can also skip the inbox & send directly to a folder.
Multiple Accounts: in “Settings” under “Accounts” manage multiple email addresses (not just gmail) all from one inbox.
Storage: archive emails instead of deleting, then just find them in a search. Stores over 7GB (& counting!) worth of information.
Daily Overview: Gmail features enable for organization, ease, safety & storage, all for free!
By Cheryl Sowa · July 14 2009
small business tips, email, google, technology
Government, Politics and the Economy
Zuckerman: The Economy is Even Worse Than We Think
With unemployment numbers undermining confidence that we might be nearing the bottom of the recession, what can be seen is already disconcerting enough, but the inside numbers are just as bad. WSJ.com
A Surtax on Small Business
As the first year of the administration unfolds, it is becoming clear that Obama Democrats have chosen income redistribution over job creation and economic growth. WSJ.com
Management and Operations
By Charles M Cooper · July 14 2009
small business brief, marketing, small business, economy
Tips from July 13, 2009
The Small Business tips today discuss how small businesses can use Google Analytics to track web traffic and marketing effectiveness.
Install: create a Google Analytics account, configure your profile, edit the tracking code, & add to your webpage.
Visitors: see anything & everything you’ve ever wanted to know about visitors to your site: location, clicks, bounce, & origin.
Traffic: see where your visitors are coming from: search engines, links, social networking sites, or a direct link.
Content: check what brings people to your site & brings in revenue: information, tips, guidance, or keywords.
Daily Overview:
By Cheryl Sowa · July 13 2009
small business tips, small business, google, analytics
